Welcome to the new website for Lifestyle Real Estate Services. Yes, we’re reinventing ourselves… again. We have a good reason for it, though: When people ask me, “What do you do?” I respond, “I run a real estate marketing company.” Their next reaction is always predictable — They furrow their brow and say “So, you’re a Realtor?” Now, the honest truth is that yes, I am a Realtor. I belong to the National Association of Realtors, I subscribe to the… read more →
It used to be that, if you were an underwater homeowner who had fallen on hard times, and who had to do a short sale, the forgiven debt would be counted as income on your tax return. Think about that — you have $400,000 in debt against your home and, after the downturn, it’s only worth $250,000 when you are forced to sell it or have your lender foreclose. Then, at the end of the year, you owe income taxes… read more →
When we think about marketing, most of us think about media (like commercials, print ads, social media, etc.) and branding. There’s another discipline of marketing, though, and that’s called Product Marketing. When it comes to marketing your home, enhancing your home’s appeal (taking it from, you guessed it, shabby to showplace) to its target audience can be a daunting task. In fact, most real estate sales agencies outsource that work to others because they don’t know how to do it.… read more →
Many of our friends and fans know Lifestyle Real Estate Services as a real estate marketing company, and think of the fantastic photography, brilliant brochures and precise online marketing we use to get our listings sold. But good marketing is just as much about the “product” as it is about the “media” used to represent it. Let’s face it – if your house is ugly, there’s only so much we’re going to be able to do to help you maximize… read more →
The Property Marketing People at Lifestyle Real Estate Services have done it again, successfully marketing and selling a home in the Dublin Ranch Terraces! We marketed the home on Lifestyle Real Estate Services, and our sellers accepted an offer only three days after putting it the home on the market. Our sellers enjoyed the highest sale price of that particular model so far this year. Condos in the Dublin Ranch Terraces that are similar to it have closed at an… read more →
Ask any homebuyer looking to purchase a Dublin Ranch home in the last few months and they will tell you – it’s been a tough time to buy. Every reasonably priced property gets multiple offers, and most sell above the asking price after only a few days being on the market. It’s difficult to avoid that sinking feeling of overpaying, and reports by out-of-touch appraisers often require homebuyers to come in with more cash than they had expected. But for… read more →
Those commuting from their homes in Dublin Ranch will soon have a new electric vehicle to consider as an option for their drive. Introduced today, and available for the United States market in the second quarter of 2014, is the new BMW i3. The i3 is fully electric; and is peppy enough to scoot from 0-60 mph in only 7.2 seconds. It’s a small car (this isn’t a family hauler, by any stretch…), but it’s good for getting to work,… read more →
Those who own a condo or townhome in Dublin Ranch have a reason to smile: the market is coming back strongly in their favor! Property in Dublin Ranch is in high demand! In the last 12 months, the number of homes available to sell has plummeted. That’s created a situation where Dublin Ranch condos and townhomes are in high demand and the prices buyers are willing to pay for them is on the rise. For those who don’t follow this… read more →
If you thought it would never happen again, you were (happily) mistaken… It’s a Strong Sellers’ Market in Dublin Ranch again as inventory plummets in the area! Putting a home on the market with a reasonable asking price is inevitably causing a bidding war, driving selling prices above the asking price as home buyers clamor for homes that are seemingly few and far between. If you’ve been thinking of putting your home on the market — it’s time to do… read more →